Good Intent’s ‘Greater Good’ Grant Is Back (EXCLUSIVE)

Good Intent is doing the "Greater Good".

For the fifth year, the independent music agency is taking applications for its Greater Good pack, created to give a leg-up for promising independent artists.

The pack is valued at over $30,000, bundling a cash grant of $4,000 plus in-kind services, including a creative consultation session with TikTok's Ollie Wards, The Music Network can reveal. Also, 20 shortlisted applicant packs are available.

Previous winners include ixaras (2024), LAZY GHOST (2023), PENI PARKER (2022) and Jelly Oshen (2021).

Partners this time include APRA AMCOS, Forbes Street Studios, Jungle Merchandise, PHILTER, Zenith Records, Media Arts Lawyers, Billy Zammit, PLAKKIT and Louder Accounting.

The entry process is now open and, and its virtual doors will close September 3rd at 5pm AEST. The shortlist will be unveiled September 21st, with the winner announced in 2026.

Any artist without a recording or publishing deal is encouraged to enter.

"We're very privileged to be able to help grow our industry through this initiative, in collaboration with our incredible collection of partners,” comments Good Intent Director Rick Bridgman. “We've discovered so many exceptional artists over the years -- some established, many brand-new -- with over 600 applicants alone last year.”

Applications will be assessed by an industry panel that includes Caitlin McGregor (MusicNSW), Glenn Dickie (Sounds Australia), Jannah Beth (Offbeat Collective), Daniel Morgan (Astral People), Emmy Mack (RedHook / triple j), Jess Wust (Cult Artists), Brittany Green (Campbelltown Arts Centre) and Bridgman (Good Intent), collaborating on the initiative.

“We're honoured to provide this package, guidance and skill development to the winner,” comments Bridgman, “plus the 20 shortlisted applicants and more to help shape their futures. Can't wait to get stuck in again.”

Greater Good is supported by trade bodies Music Victoria, QMusic, MusicACT, Music SA, and WAM.

Visit goodintent.com.au/greater-good for more, and apply here. 

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Good Intent recently expanded its live programming roster by taking on Bootleggers, the 200-capacity band room upstairs at Kelly’s on King in Newtown, and The Trocadero Room, a 140-cap dedicated space located on Enmore Road, both in Eora/Sydney.

Those venue booking activities are part of a broader Good Intent business which provide services across artist management, press, marketing and label services, and operate the Good Loco photography and videography studio from its Bulanaming/Marrickville-based office.

Its management roster includes Bootleg Rascal, Close Counters, Fangz and Fool Nelson.