TikTok
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How the TikTok universe created its own Australian stars in 2020
Sia and Iggy Azalea were TikTok's most-followed Aussie artists in 2020.

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How the TikTok universe created its own Australian stars in 2020
Sia and Iggy Azalea were TikTok's most-followed Aussie artists in 2020.

Snapchat launches new feature with million-dollar incentive
Camera company Snapchat launches Spotlight in over 10 countries today.

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Snapchat launches new feature with million-dollar incentive
Camera company Snapchat launches Spotlight in over 10 countries today.

'We are thrilled to enter into this agreement with Sony Music': TikTok
Sony Music and TikTok have entered into a new licensing agreement.

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'We are thrilled to enter into this agreement with Sony Music': TikTok
Sony Music and TikTok have entered into a new licensing agreement.

TikTok signs global licensing deal with Sony Music
TikTok has struck a licensing deal with Sony Music Entertainment to make songs from its roster widely available across the short-form video app. According to the announcement, issued Tuesday, the…

News
TikTok signs global licensing deal with Sony Music
TikTok has struck a licensing deal with Sony Music Entertainment to make songs from its roster widely available across the short-form video app. According to the announcement, issued Tuesday, the…
![Indie artists and the pursuit of investment: why it pays to mind your bigger data picture [op ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FSung-Cho-and-Adam-Cowherd.jpg%3Fv%3D1778467946926&w=3840&q=75)
Indie artists and the pursuit of investment: why it pays to mind your bigger data picture [op ed]
Exploring viable alternatives to the major label contract.
![Indie artists and the pursuit of investment: why it pays to mind your bigger data picture [op ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FSung-Cho-and-Adam-Cowherd.jpg%3Fv%3D1778467946926&w=3840&q=75)
Opinion
Indie artists and the pursuit of investment: why it pays to mind your bigger data picture [op ed]
Exploring viable alternatives to the major label contract.
![UGC will be worth $6 billion to the music industry in two years [report]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FUnsplash-Social-Media.jpg%3Fv%3D1778467945255&w=3840&q=75)
UGC will be worth $6 billion to the music industry in two years [report]
Companies like Lickd are working with labels to create new models.
![UGC will be worth $6 billion to the music industry in two years [report]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FUnsplash-Social-Media.jpg%3Fv%3D1778467945255&w=3840&q=75)
News
UGC will be worth $6 billion to the music industry in two years [report]
Companies like Lickd are working with labels to create new models.

Ollie Wards, Christian O’Connell and more announced for inaugural Australian Audio Summit
Ollie Wards, the newly-named head of music at TikTok, will be mic’d up for the inaugural Australian Audio Summit, locked in for Friday, 27th November. NZ-born Wards is the first-ever local head of…

News
Ollie Wards, Christian O’Connell and more announced for inaugural Australian Audio Summit
Ollie Wards, the newly-named head of music at TikTok, will be mic’d up for the inaugural Australian Audio Summit, locked in for Friday, 27th November. NZ-born Wards is the first-ever local head of…

TikTok’s Ollie Wards wants to be the ‘referee’ between the music industry and the audience
TikTok's director of music on how he'll play the game.

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TikTok’s Ollie Wards wants to be the ‘referee’ between the music industry and the audience
TikTok's director of music on how he'll play the game.

TikTok deleted over 100 million videos in 2020 first half
TikTok says it removed the clips for user safety.

News
TikTok deleted over 100 million videos in 2020 first half
TikTok says it removed the clips for user safety.

Music discovery a significant pull for TikTok's young audience
48% of Gen Z users watch music on the platform.

News
Music discovery a significant pull for TikTok's young audience
48% of Gen Z users watch music on the platform.
Reporting from inside the Australian music business since '94.
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