Live Nation & Ticketmaster Australasia partner with Hertz

Hertz is now the exclusive car rental brand partner for Live Nation and Ticketmaster Australasia, with Live Nation Entertainment announcing a multi-year partnership deal.

The deal will see Live Nation use Hertz services to tour artists and their crews across thousands of events in Australia and New Zealand.

In addition, Ticketmaster and Live Nation fans will be able to access special Hertz rental offers, while Hertz customers will be able to win tickets to their favourite Live Nation tours as well as special offers and discounts.

“Through this new strategic partnership, we’re looking forward to helping Hertz provide their valued customers with access to Live Nation’s growing entertainment portfolio of music, family and comedy tours, and events," said Live Nation Australia CEO Roger Field.

In addition, our business will proudly use Hertz car rental services exclusively in the production of more than 1,000 live events per year in Australia and New Zealand, across hundreds of tours.”

Two consumer promotions were launched in June to launch the new partnership, giving Hertz customers with the chance to win a “Golden Pass.”

The competition will see one Hertz customer in Australia win six double passes to any Live Nation gig, while another in New Zealand will get four double passes.

“We’re excited to be partnering with Live Nation and Ticketmaster as it provides our valued customers with exclusive and exciting offers that can be enjoyed by the whole family," said Hertz Australia & New Zealand general manager.

"Our focus is on delivering a quality service for all our loyal customers and to further enhance our customer experience. This new partnership allows us to achieve this in a fun and rewarding way.”

More information about the partnership at livenationentertainment.com