Social Media Chart Wrap: Zayn & David Guetta go head to head

While Justin Bieber and Taylor Swift remain locked at #1 and #2 fighting to get a jump on each other, Zayn and David Guetta make some notable changes in the Top 20. 

Leading between the two of them at #13 is former #1 David Guetta with Zayn at #14. Propelling his lead is his strong presence on Facebook and YouTube where he’s in the Top 10 for each medium while not being far behind on Instagram (#30) and Twitter (#17). 

David Guetta’s Facebook page (ranked 8^th) now has well over 55 million likes. Most of the engagement is coming from his pinned competition giving fans a chance to record his next single. Guetta also manages to keep a certain level of fan interaction, even with 55 million likes, occasionally replying to fan comments.  

Guetta also dominates the realm of YouTube (currently #6^th) with the most engaging content in the past week being his set from Miami Ultra Music Festival - the footage currently sits at 1.5 million views - and the preview to his collaborative new single with Disciples, No Worries. It’s clocked up just under 300,000 views. 

His weakest medium is his website which is ranked a at dismal #393, compared to Zayn’s #132. This is where the 1D expat makes up for lost ground. 

While Zayn’s Facebook (#59) and YouTube (#36) presence could be improved, he has consistently strong engagement on both Instagram (#15) and Twitter (#13).

With 9.3 million followers, Zayn’s Instagram is a hot bed of fan engagement. Averaging roughly 2-3 posts a week, Zayn’s tiny insights into his life have garned a combined total of 1.5 million likes and just under 35,000 comments.

His Twitter boasts a healthy 18.7 million followers with plenty of interactions. A tweet of an emoji alone scored 43,000 retweets and 69,000 likes. With plenty of images and fan retweets, Zayn manages to keep a dedicated following which will only get larger as he pursues his still fledgling solo career.