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![Can DRIP World overcome Australia's cursed history with hip hop festivals? [op-ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FRolling-Loud-Australia.jpg%3Fv%3D1778467940808&w=3840&q=75)
Can DRIP World overcome Australia's cursed history with hip hop festivals? [op-ed]
There’s a brave new festival on the scene - DRIP World.
![Can DRIP World overcome Australia's cursed history with hip hop festivals? [op-ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FRolling-Loud-Australia.jpg%3Fv%3D1778467940808&w=3840&q=75)
Features
Can DRIP World overcome Australia's cursed history with hip hop festivals? [op-ed]
There’s a brave new festival on the scene - DRIP World.

Why are none of the top 10 music-video debuts in YouTube history from hip-hop artists?
Global digital-media consumption is accelerating at a rapid-fire pace, and music videos comprise just a tiny microcosm of that phenomenon: six of the top 10 music-video debuts of all time, defined by…

Opinion
Why are none of the top 10 music-video debuts in YouTube history from hip-hop artists?
Global digital-media consumption is accelerating at a rapid-fire pace, and music videos comprise just a tiny microcosm of that phenomenon: six of the top 10 music-video debuts of all time, defined by…

Is AI-generated music worth anything?
Public recognition of AI-generated music as viable art has gradually expanded from the confines of esoteric research centers and experimental composers into the commercial, playlistable, VC-funded…

Opinion
Is AI-generated music worth anything?
Public recognition of AI-generated music as viable art has gradually expanded from the confines of esoteric research centers and experimental composers into the commercial, playlistable, VC-funded…

Gang of Youths' new deal with Warner will actually benefit Sony Music
Gang of Youths have just signed a massive global deal with Warner Music out of the UK. On face value, it might seem like a big blow for Sony Music Australia, who released their break out record Go…

Opinion
Gang of Youths' new deal with Warner will actually benefit Sony Music
Gang of Youths have just signed a massive global deal with Warner Music out of the UK. On face value, it might seem like a big blow for Sony Music Australia, who released their break out record Go…

Songwriting To A Brief: The good, the bad and the ugly
My father recently told me that as a six-year-old, I would tell him that I wanted to move to New York and make music. Now, nearly 30 years later, after having lived in a few continents, I’m sitting…

Opinion
Songwriting To A Brief: The good, the bad and the ugly
My father recently told me that as a six-year-old, I would tell him that I wanted to move to New York and make music. Now, nearly 30 years later, after having lived in a few continents, I’m sitting…

Put it in writing or suffer the consequences
Before the end of the year, a colleague of mine asked me to hop on a call to help him negotiate terms with an external partner. I did, and believe the call was effective. This week, after…

Features
Put it in writing or suffer the consequences
Before the end of the year, a colleague of mine asked me to hop on a call to help him negotiate terms with an external partner. I did, and believe the call was effective. This week, after…

Cover songs are an underutilised marketing asset for developing artists
Cover songs seem to be an underutilised marketing asset for developing artists. They have instant familiarity. If you take a song and flip it in an entirely new direction aligned with an artist’s…

Opinion
Cover songs are an underutilised marketing asset for developing artists
Cover songs seem to be an underutilised marketing asset for developing artists. They have instant familiarity. If you take a song and flip it in an entirely new direction aligned with an artist’s…
![Is streaming good or bad for legacy acts and catalogue sales? [op-ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FThinking-Emoji.png%3Fv%3D1778467939066&w=3840&q=75)
Is streaming good or bad for legacy acts and catalogue sales? [op-ed]
Music collectors have long mourned the slow death of physical music purchasing.
![Is streaming good or bad for legacy acts and catalogue sales? [op-ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2FThinking-Emoji.png%3Fv%3D1778467939066&w=3840&q=75)
Opinion
Is streaming good or bad for legacy acts and catalogue sales? [op-ed]
Music collectors have long mourned the slow death of physical music purchasing.

We have the proof: Pill testing saves lives at music festivals
Gladys Berejiklian’s response: “They haven’t shown there is any evidence yet.”

Opinion
We have the proof: Pill testing saves lives at music festivals
Gladys Berejiklian’s response: “They haven’t shown there is any evidence yet.”
![Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2F2019%2F05%2Fzhu.jpg%3Fv%3D1778467964888&w=3840&q=75)
Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]
The other day, an artist representative told me they aren’t paid to come up with the artist’s vision for them… “That’s the artist’s job.” I couldn’t agree more… The era we live in requires a bold and…
![Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]](/_next/image?url=https%3A%2F%2Fimages-r2-1.thebrag.com%2Ftmn%2Fuploads%2F2019%2F05%2Fzhu.jpg%3Fv%3D1778467964888&w=3840&q=75)
Opinion
Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]
The other day, an artist representative told me they aren’t paid to come up with the artist’s vision for them… “That’s the artist’s job.” I couldn’t agree more… The era we live in requires a bold and…
Reporting from inside the Australian music business since '94.
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