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Poppy Reid

Joined 20221470 posts
PR

Latest stories

Why are none of the top 10 music-video debuts in YouTube history from hip-hop artists?

Why are none of the top 10 music-video debuts in YouTube history from hip-hop artists?

Global digital-media consumption is accelerating at a rapid-fire pace, and music videos comprise just a tiny microcosm of that phenomenon: six of the top 10 music-video debuts of all time, defined by…

By Poppy Reid - May 21, 2019
Why are none of the top 10 music-video debuts in YouTube history from hip-hop artists?

Opinion

Why are none of the top 10 music-video debuts in YouTube history from hip-hop artists?

Global digital-media consumption is accelerating at a rapid-fire pace, and music videos comprise just a tiny microcosm of that phenomenon: six of the top 10 music-video debuts of all time, defined by…

By Poppy Reid - May 21, 2019
The Brag Media introduces ‘Buy The Writer a Coffee’ feature

The Brag Media introduces ‘Buy The Writer a Coffee’ feature

Australia's fastest-growing music and entertainment publisher ​The Brag Media has introduced a new feature across all of its publications in order to give its fans the opportunity to shout its…

By Poppy Reid - May 21, 2019
The Brag Media introduces ‘Buy The Writer a Coffee’ feature

News

The Brag Media introduces ‘Buy The Writer a Coffee’ feature

Australia's fastest-growing music and entertainment publisher ​The Brag Media has introduced a new feature across all of its publications in order to give its fans the opportunity to shout its…

By Poppy Reid - May 21, 2019
Is AI-generated music worth anything?

Is AI-generated music worth anything?

Public recognition of AI-generated music as viable art has gradually expanded from the confines of esoteric research centers and experimental composers into the commercial, playlistable, VC-funded…

By Poppy Reid - May 20, 2019
Is AI-generated music worth anything?

Opinion

Is AI-generated music worth anything?

Public recognition of AI-generated music as viable art has gradually expanded from the confines of esoteric research centers and experimental composers into the commercial, playlistable, VC-funded…

By Poppy Reid - May 20, 2019
Songwriting To A Brief: The good, the bad and the ugly

Songwriting To A Brief: The good, the bad and the ugly

If you had asked me 15 years ago if I would write to a brief, I would have said there was no chance, but the truth is, it’s become a real joy for me.

By Poppy Reid - May 15, 2019
Songwriting To A Brief: The good, the bad and the ugly

Opinion

Songwriting To A Brief: The good, the bad and the ugly

If you had asked me 15 years ago if I would write to a brief, I would have said there was no chance, but the truth is, it’s become a real joy for me.

By Poppy Reid - May 15, 2019
Put it in writing or suffer the consequences

Put it in writing or suffer the consequences

Step 1. Write it down. Always write it down.

By Poppy Reid - May 14, 2019
Put it in writing or suffer the consequences

Features

Put it in writing or suffer the consequences

Step 1. Write it down. Always write it down.

By Poppy Reid - May 14, 2019
Cover songs are an underutilised marketing asset for developing artists

Cover songs are an underutilised marketing asset for developing artists

Cover songs seem to be an underutilised marketing asset for developing artists. They have instant familiarity. If you take a song and flip it in an entirely new direction aligned with an artist’s…

By Poppy Reid - May 10, 2019
Cover songs are an underutilised marketing asset for developing artists

Opinion

Cover songs are an underutilised marketing asset for developing artists

Cover songs seem to be an underutilised marketing asset for developing artists. They have instant familiarity. If you take a song and flip it in an entirely new direction aligned with an artist’s…

By Poppy Reid - May 10, 2019
Live Nation's Greg Segal takes top partnerships role for Aus & NZ

Live Nation's Greg Segal takes top partnerships role for Aus & NZ

Greg Segal has taken the top partnerships role at Live Nation Australia and New Zealand.

By Poppy Reid - May 9, 2019
Live Nation's Greg Segal takes top partnerships role for Aus & NZ

News

Live Nation's Greg Segal takes top partnerships role for Aus & NZ

Greg Segal has taken the top partnerships role at Live Nation Australia and New Zealand.

By Poppy Reid - May 9, 2019
Rock photographer Wendy McDougall: 'My images have triggered memories'

Rock photographer Wendy McDougall: 'My images have triggered memories'

When Wendy McDougall was in high school she thought to herself, 'If Annie Leibovitz can do it so can I'. And so she did.

By Poppy Reid - May 8, 2019
Rock photographer Wendy McDougall: 'My images have triggered memories'

Features

Rock photographer Wendy McDougall: 'My images have triggered memories'

When Wendy McDougall was in high school she thought to herself, 'If Annie Leibovitz can do it so can I'. And so she did.

By Poppy Reid - May 8, 2019
Leanne de Souza exits role at Association of Artist Managers (AAM)

Leanne de Souza exits role at Association of Artist Managers (AAM)

The Association of Artist Managers (AAM)'s Leanne de Souza has stepped down from her role as Executive Director.  

By Poppy Reid - May 7, 2019
Leanne de Souza exits role at Association of Artist Managers (AAM)

News

Leanne de Souza exits role at Association of Artist Managers (AAM)

The Association of Artist Managers (AAM)'s Leanne de Souza has stepped down from her role as Executive Director.  

By Poppy Reid - May 7, 2019
Gold Coast Music Awards highlights hotspot for emerging talent

Gold Coast Music Awards highlights hotspot for emerging talent

“If we keep investing in the scene and elevating Gold Coast artists into the national spotlight, it will grow.”

By Poppy Reid - May 3, 2019
Gold Coast Music Awards highlights hotspot for emerging talent

News

Gold Coast Music Awards highlights hotspot for emerging talent

“If we keep investing in the scene and elevating Gold Coast artists into the national spotlight, it will grow.”

By Poppy Reid - May 3, 2019
Four key industry players on streaming playlists and future solutions

Four key industry players on streaming playlists and future solutions

A panel of delegates from differing industry sectors has weighed in on streaming playlist consumption, discovery, placements, pitching and strategies.

By Poppy Reid - May 2, 2019
Four key industry players on streaming playlists and future solutions

Features

Four key industry players on streaming playlists and future solutions

A panel of delegates from differing industry sectors has weighed in on streaming playlist consumption, discovery, placements, pitching and strategies.

By Poppy Reid - May 2, 2019
Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]

Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]

The other day, an artist representative told me they aren’t paid to come up with the artist’s vision for them… “That’s the artist’s job.”

By Poppy Reid - May 1, 2019
Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]

Opinion

Vision and positioning in 2019: Is it really the artist's job? [Op-Ed]

The other day, an artist representative told me they aren’t paid to come up with the artist’s vision for them… “That’s the artist’s job.”

By Poppy Reid - May 1, 2019
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