Sync Watch: Tkay Maidza provides the soundtrack for Usain Bolt’s next victory, plus two Aussie acts get very different Melbourne syncs

Tkay Maidza x Champagne MUMM

Brand / Production: Champagne MUMM’s "next Victory" campaign featuring Usain Bolt

Agency / Broadcaster: Buzzman Paris (Agency) / Frédéric Schindler (Music Supervisor)

Artist: Tkay Maidza

Writers: Tkay Maidza, Salva

Label: Kitsune

Publisher: Stellar Songs/EMI (Tkay Maidza), Pulse Music (Salva)

The sync deal was done out of France via Tkay’s European label Kitsune.

Harry Angus x Visit Melbourne

Brand / Production: Visit Melbourne’s latest tourism campaign, "A Twist At Every Turn"

Agency / Broadcaster: Clemmenger Melbourne

Production company: Revolver / Will O’Rourke

Director: Gary Freedman

Artist: Harry Angus

Publisher: Gaga Music

Marking the city’s first campaign since 2011, the ’A Twist at Every Turn’ platform aims to bring to life Melbourne as a city that is defined by its sense of discovery and immersive nature.

Ladyhawke x Foxtel

Brand / Production: Foxtel / Arena

Agency / Broadcaster: SoundSauce

Artist: Ladyhawke

Writers: Phillipa Brown and Pascal Gabriel

Label: Universal Music Australia

Publisher: Warner/Chappell Music & EMI Music

SoundSauce works closely with Foxtel entertainment channels. Came from briefs with pitching and Foxtel own creative team to find the perfect song for the new season of Real Housewives of Melbourne promo. 

WATCH HERE.